Nextpoint is a digital strategy and design studio focused on human-centered interfaces, complex e-commerce ecosystems, and product-driven marketing.
Our digital strategy keeps people at the center. From product development, UI/UX, to marketing–it rests on the foundation of a clear plan.
Bridging the gap between human and tech.
Design that connects interface with purpose.
From curiosity to completed sale, with deep product insight.

HMI and marketing support for AudioRadar, a hardware startup making gaming PCs more accessible for deaf and hard of hearing gamers.
HMI and marketing support for AudioRadar, a hardware startup making gaming PCs more accessible for deaf and hard of hearing gamers.

Fully responsive 3D product builder, e-commerce, and digital marketing for PontoonStuff, a direct-to-customer aftermarket pontoon parts supplier.
Fully responsive 3D product builder, e-commerce, and digital marketing for PontoonStuff, a direct-to-customer aftermarket pontoon parts supplier.

Guided selling experience for selecting the generator from Caterpillar’s expansive power generation division.
Guided selling experience for selecting the generator from Caterpillar’s expansive power generation division.

Centralized UI and UX, reusable components and logic flow, and strategic alignment to enable Caterpillar to grow efficiently across digital platforms.
Centralized UI and UX, reusable components and logic flow, and strategic alignment to enable Caterpillar to grow efficiently across digital platforms.

Designed a custom UI for X-Rite, an industry leader in hardware devices and software development for color management.
Designed a custom UI for X-Rite, an industry leader in hardware devices and software development for color management.