PontoonStuff
Empowering DIY Pontoon Upgrades Through Interactive Design
PontoonStuff
PontoonStuff is a direct-to-customer aftermarket pontoon parts supplier empowering their users with high quality products to restore or renovate their old pontoons.
PontoonStuff wanted to Empower pontoon boat renovators with tools to visualize layouts and make confident, compatible choices.
A simplified, end-to-end configurator that drives confidence and sales
Fully responsive 3D product builder
Dynamic logic for deck size and layout matching
Customization of parts, colors, and accessory options
Cart integration for one-click ordering of all components
Improved conversion rates and fewer cart abandonment issues
A guided digital builder that helps users design and purchase full pontoon renovation kits.
PontoonStuff partnered with us to support boat DIYers looking to rebuild their pontoons from the deck up. We designed a digital experience where users input their deck dimensions, explore layout options, and customize everything from seating to accessories — all through a real-time 3D preview. The result: a streamlined “boat-in-a-box” experience that combines inspiration, configuration, and checkout in one.
